Privacy Policy

Effective Date: September 23, 2026

Transformational Encouragement LLC (“Transformational Encouragement,” “we,” “us,” or “our”) operates coachtonymartin.com and provides Christian life coaching, educational content, assessments, scheduling, and related services.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, communicate with us, or use our services.

1. Information We Collect

Information You Provide

We may collect information that you voluntarily provide, including:

Your name;

Email address;

Telephone number;

Quiz or assessment answers;

Booking and scheduling details;

Messages, inquiries, and correspondence;

Coaching intake information;

Information you provide during coaching or enrollment;

Purchase and transaction details; and

Other information you choose to provide.

Payment Information

Payments are processed directly by Stripe. We do not store full payment card numbers on our systems. Stripe may collect and process payment information according to its own privacy policy and terms.

Information Collected Automatically

When you visit our website, we and our service providers may automatically collect information such as:

Internet Protocol (“IP”) address;

Device type;

Browser type and version;

Operating system;

Pages viewed;

Links clicked;

Referring and exit pages;

General location information derived from your IP address;

Date, time, and duration of visits; and

Other usage and technical information.

2. Cookies and Similar Technologies

Cookies are small text files placed on your device when you visit a website. We use cookies and similar technologies to operate our website, understand how visitors use it, improve our services, and support marketing activities.

We may use the following types of cookies:

Strictly necessary cookies: These are required for the website or certain features to function.

Analytics cookies: These help us understand website traffic, visitor behavior, and how we can improve our content and services.

Functional cookies: These remember choices and preferences to provide enhanced functionality.

Marketing cookies: These may be used to measure advertising, build audiences, or deliver advertising that may be more relevant to you.

You may control or delete cookies through your browser settings. You may also be able to manage cookie preferences through controls made available on our website or by third-party providers. Disabling or blocking certain cookies may affect website functionality.

3. Analytics

We use analytics tools and related technologies to understand website traffic, visitor engagement, and the performance of our content and services. Analytics providers may collect information about your device, browser, IP address, pages viewed, and interactions with the website.

Analytics information may be collected directly by us or by third-party analytics providers acting on our behalf. We use this information primarily in aggregated or otherwise useful form to improve our website, content, services, and marketing.

4. Advertising and Marketing Pixels

We use, or may soon begin using, advertising and marketing pixels and similar technologies, including technologies provided by companies such as Meta or Google.

Where active, these technologies may help us:

Measure the effectiveness of advertising;

Understand whether visitors have interacted with our advertisements;

Build advertising audiences;

Deliver or measure targeted advertising; and

Improve our marketing campaigns.

Advertising and marketing pixels are forthcoming where they are not yet active. Once implemented, these technologies may collect information about your browser, device, website activity, and interactions with advertisements. You may be able to control certain advertising preferences through your browser, device settings, third-party platform settings, or available opt-out tools.

5. Email Newsletter and Marketing Communications

If you subscribe to our email newsletter or otherwise provide consent to receive marketing communications, we may send you faith-based encouragement, educational content, company updates, program information, and offers.

You may subscribe through forms or other sign-up methods made available on our website. Each marketing email will include an unsubscribe link or other clear method to opt out. You may unsubscribe at any time.

Unsubscribing from marketing communications will not necessarily stop transactional or service-related messages, including messages concerning purchases, bookings, coaching sessions, account matters, or other requested services.

We process marketing opt-out requests in accordance with applicable law.

6. How We Use Information

We may use personal information to:

Provide, schedule, and deliver coaching and related services;

Process purchases and payments;

Respond to questions, requests, and inquiries;

Communicate about bookings, appointments, programs, and services;

Send newsletters, faith-based encouragement, updates, and offers;

Provide assessments, educational materials, and other requested content;

Understand how visitors use our website;

Improve our website, content, programs, and services;

Maintain and protect the security and integrity of our website and systems;

Prevent fraud, misuse, or unauthorized activity;

Maintain business and transaction records;

Comply with legal, regulatory, tax, accounting, and law-enforcement requirements; and

Carry out other purposes disclosed at the time information is collected or with your permission.

7. How We Share Information

We may share personal information with service providers and other parties that help us operate our business, provide services, and maintain our website. These parties may include:

Stripe, for payment processing;

LeadConnector/GoHighLevel, for forms, booking, scheduling, customer relationship management, and related communications;

Email service providers, for newsletters and other communications;

Analytics providers, for website measurement and improvement;

Video, meeting, and communication platforms used for coaching or group sessions;

Website hosting, technology, security, and support providers;

Professional advisors, such as attorneys, accountants, insurers, and consultants; and

Government authorities, courts, regulators, or law-enforcement agencies when required or permitted by law.

We may also disclose information in connection with a merger, acquisition, financing, reorganization, sale of assets, or other business transfer. In such circumstances, personal information may be transferred as part of the relevant business assets.

We do not sell personal information. We may use service providers and advertising or analytics technologies that process information on our behalf or for measurement and marketing purposes.

8. Children and Minors

Our website and services are intended for adults who are at least 18 years old. We do not knowingly collect personal information from anyone under 18.

If we learn that we have collected personal information from someone under 18, we will take reasonable steps to delete it. If you believe a minor has provided personal information to us, please contact us using the information below.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

Provide and document services;

Maintain business and transaction records;

Process refunds, disputes, and accounting matters;

Communicate with you;

Comply with legal, tax, regulatory, insurance, and recordkeeping requirements;

Resolve disputes; and

Protect our legal rights and business interests.

Retention periods vary depending on the type of information, the purpose for which it was collected, applicable legal requirements, and whether the information remains necessary. We may retain certain information after a service relationship ends when required for legal, accounting, security, dispute-resolution, or legitimate business purposes.

When information is no longer reasonably necessary, we will delete it, de-identify it, or securely dispose of it when reasonably practicable.

10. Information Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, alteration, disclosure, or destruction.

No method of transmitting or storing information is completely secure. We cannot guarantee that our website, systems, or communications will be completely secure. You provide information at your own risk and should avoid sending sensitive information through unsecured communications.

11. Your Choices and Privacy Rights

Depending on applicable law, you may request to:

Access personal information we maintain about you;

Correct inaccurate or incomplete information;

Delete personal information;

Opt out of marketing emails;

Ask questions about how we use or share information; or

Withdraw consent where processing is based on consent.

To submit a privacy request, contact us using the information in the Contact Us section below. We may need to verify your identity before completing a request. We will respond within a reasonable period and as required by applicable law.

Some information may be retained when necessary to complete a transaction, provide a requested service, comply with legal or professional obligations, prevent fraud or security incidents, resolve disputes, or protect our rights.

You may unsubscribe from marketing emails by using the unsubscribe link in the email. You may also manage cookies through your browser settings and any cookie controls made available on our website.

12. Coaching Conversations and Confidentiality

We respect the privacy of information shared during individual coaching conversations and intend to treat coaching information as confidential.

However, confidentiality is not absolute. We may disclose information when reasonably necessary or legally required, including:

To respond to a serious and imminent risk of harm to you or another person;

To report suspected abuse, neglect, or exploitation when required by law;

To comply with a subpoena, court order, legal process, or governmental request;

To obtain legal, accounting, insurance, or professional advice;

To protect our rights, safety, property, systems, or business; or

When you authorize or request disclosure.

Coaching is not therapy, medical care, mental health treatment, legal advice, or financial advice. Transformational Encouragement does not provide professional healthcare, mental health, legal, or financial services through its coaching programs.

Group coaching sessions, group teaching, community discussions, and similar activities are not confidential. Other participants may hear or receive information shared during those activities. Please do not share information in a group setting that you expect to remain private.

13. Third-Party Links and Services

Our website may contain links to third-party websites, platforms, applications, or services. Those third parties have their own privacy policies and practices.

We are not responsible for the privacy, security, content, or practices of third-party websites or services. We encourage you to review the privacy policies of any third party before providing personal information.

14. Do Not Track and Regional Notices

Some browsers offer a “Do Not Track” setting. Our website does not currently respond to all Do Not Track signals or similar browser signals in a uniform manner.

Privacy rights and requirements may vary depending on your state, country, or other location. If a privacy law applies to you, you may have additional rights or protections. We will handle applicable requests in accordance with the law that applies to the relevant individual and information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal obligations, or information practices.

When we make changes, we will post the revised Privacy Policy on our website and update the effective date at the top of this policy. Your continued use of the website or services after the revised policy is posted means that you acknowledge the updated policy.

16. Contact Us

Questions, privacy requests, and requests to access, correct, or delete personal information may be submitted to:

Transformational Encouragement LLC
Attn: Michael Anthony Martin
4 Bay Circle
Laurel, MS 39440
[email protected]